Branding

Branding

Branding Agency - The Media Lounge | Nottingham

Tell Your Story

Branding is much more than designing an eye-catching logo or choosing a memorable name

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It’s about how your customers feel and what they think about you when they see your logo or hear your brand’s name.

A strong brand allows you to choose how to position your business into your customers’ minds.

As a result, strong brands can be build on personal perceptions, which is one of the most significant assets of a company, as it creates an emotional bond within the desired customer base.

Process

We help our clients construct, develop and maintain a concentrated brand identity

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This creates a positive reputation through strategic and creative processes.

We perform exhaustive audience and market research, competitor analysis and hold creative workshops to ensure that your brand identity is fluid and consistent in every aspect of your digital marketing.

Branding is vital for businesses since it aims to establish a significant and differentiated presence in the market that attracts and retains loyal customers.

Branding Components

Logo design, Brand positioning, Brand personality, Values and Tone of voice

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Brand Guidelines are put in place to ensure we don’t lose your brand’s clarity.

All communication, whether it is advertising, social media, web content or new products and services, should fall well within the parameters set.

This ensures that you don’t lose strength by diluting your brand’s image, but in fact enhance your brand presence in the market.